December 2008- Issue #41
Diversifying Domain Income
By now it is obvious that income is down from PPC parking companies. It is also becoming more difficult to track which companies are paying the best, because comparing this month's revenue to last month's revenue almost always results in a decrease - whether domains are switched to different companies or not. Domain development remains an elusiveoption. WhyPark is probably the easiest pseudo-development platform, but the Google duplicate content penalty continues to loom large over their business model. EvoLanding is beta testing a development platform, but based onpast experience, I can't really recommend them.
NameDrive added as a Recommended Service
Recent tests do suggest that NameDrive is doing at least as well as Sedo to give you Google-based domain income. If you have been disappointed with income on your domains, you may want to try NameDrive. They also have a development platform that may be right for your domains. Average PPC rates for November are .20 at NameDrive and .13 at SedoPro. (Your mileage may vary of course, and these numbers are based on different domain portfolios.)
Domainmonetization company WhyPark recently launched ContentPromote, an EZine Articles clone that syndicates original articles on WhyPark-parked domains. This may be an attractice service if you have original articles that you want to syndicate across different WhyPark domains.
Why should people send their articles to ContentPromote? The author gets a text link back to their site from all websites where their article appears, along with a linked-thumbnail and a description of their blog or site. The fresh content that WhyPark obtains this way may help them avoidGoogle's duplicate content penalty. The articles will still appear on multiple domains, and this may eventually create some issues.
Domain Arbitrage - Still Possible?
In 2007 and early 2008 many domain owners found a way to monetize their domainsby buying traffic and sending it to higher-performing parkingpages.Yahoo banned this practice inFebruary.(Yahoo was supplying theads that most of this traffic was going to.) I attended a one-day presentation in Las Vegas by some arbitragers who make up to $100,000 a day buying PPC (pay-per-click) ads and sending the traffic to selected CPA (cost-per-action) offers. This process is also sometimes called "super-affiliate" marketing, but their system does this on such a scale thatit is very similar to the PPC arbitrage that flourished in the past.
The guys who presented in Vegas are offering a 12 week course to teach people their system. They use off-the-shelf software packages to helpyou choose exactly the best keywords, to know how much to bid, and to choose only ads that will pay out well. A system is important in this field, as it is easy to lose money if you don't follow a few simple steps.
Watch the video at ArbitrageAgain.com for more information, and sign-up to be notified when their classes start. The program is supposed to start in December, but they seem to be a little behind. They plan to offer free contentthat will actually be useful, as a way to impress-upon people that their paid content will also be valuable. I will not send extra issues of NameMonetizer to announcer this project - so be sure to sign up at ArbitrageAgain.com if you want to learn more and access the free content.
CPA/PPC Bully is a different service that automates the arbitrage process. It is an advanced keyword research tool developed by an R&D team from Israel. According to the developers, it allows you to see exactly what your competitors are doing, so you can "cash in" on their "test" and launch with the most lucrative combinations possible.
They include a unique "bully" feature that runs a full scan of Google up to 24 times a day! With this unique capability, you will be able to define part of your keywords as "Bully Keywords" and have a more comprehensive view of them. You will be able to track the number of times a day the top performing ads are shown and figure out those times in a day when successful ads are not shown. CPA/PPC Bully costs $49 a month, and they offer a 60 day money back guarantee.
Recommended Domain Parking Services