Yahoo recently imposed a revenue cap on doman parking income on certain TLDs. TrafficZ reported that the affected TLDs "include .biz, .co, .info, .tv, and .us." leaving open the possibility that other TLDs might also be capped. According to TrafficZ on 8/16: The new, conservative revenue cap was rolled out early this morning and will be imposed on... Continue Reading →
Donny Simonton shoots straight. After trying to spin the horrible numbers domain owners were seeing from domain parking company Parked this past month he finally came right out and sait it - "Bing Sucks." (Read down this thread to see the transformation in his attitude.)
Domain monetization companies such as Parked (and WhyPark), TrafficZ, and SmartName, have depended on Yahoo's ads to power their services. Yahoo switched their ad inventory to Microsoft's Bing service in November and lots of problems cropped-up.
Domain monetization is new for Bing. They have had an AdWords-like platform for some time, but they have not worked with domain parking companies. It seems that their stats reporting system was not up to the challenge initially. They had to start from scratch figuring out issues like traffic quality - a multiplier they use based on how likely they think your traffic's clicks will result in an actual sale. In most cases they seemed to estimate low, and there were reports that these quality scores would change on a daily basis for no reason.
I reached out to Parked and WhyPark, TrafficZ, and SmartName with some questions about their experiences to date. Only Parked and WhyPark have responded to date. Donny asked Craig Rowe of WhyPark to respond for both services, since they work together to optimize their Bing feed.
Here are Craig's responses to my questions:
Ron Jackson’s SmartName Experiment
Ron Jackson of DNJournal recently reported on an experiment with some keyword .us domains that he moved from traditional parking pages to SmartName shops, monetized by Shopping.com. Ron used some great one and two word product name domains that are not likely to naturally get type-in traffic - names like IceMachines.us, Fins.us, SwimmingPools.us, and PictureFrames.us.... Continue Reading →