by Howard Hoffman In my last column, I reviewed some of the reasons that domain parking revenues have fallen. As previously reported, my overall average revenue dropped about 45% between January 2007 and January 2009. First the good news: it appears that domain parking revenue may be stabilizing. Revenue has been fairly flat since December... Continue Reading →
The Jay Westerdal Flap
Most of the domain blogs have covered the dispute between Thought Convergence, parent company of Trafficz and Jay Westerdal the founder of DomainTools. I'm not sure how Andrew Allemann finds the time to cover this stuff, but I thought he did a good job of covering all angles (once he got all the info). You... Continue Reading →
Revenue Direct gets Swallowed by Sedo
The writing is now on the wall. RevenueDirect is closing down and all of their domains will be consolidated at Sedo. This makes sense from a business point-of-view. Why operate two competing platforms? Here's an excerpt of the email I received today: As a valued RevenueDirect client, we´d like to welcome you into Sedo´s family... Continue Reading →
DevHub Improves on Evo Formula
DevHub is a tool to help you develop your domains. It is essentially the reincarnation of EvoLanding, the service that created great looking sites that did not monetize well. The new sites look even better, but the big news is the control that you have over your sites on the back-end. Below is a screen... Continue Reading →
NameDrive Interview with Daniel Law
http://blip.tv/play/gcAb7ekOAA Daniel Law is the COO of domain monetization company NameDrive. They recently announced their new NDX domain marketplace that complements their current "park and sell" platform. Daniel discusses trends in domain parking and monetization in 2009 and beyond.
NameMedia Upgrades their Parking Platforms
NameMedia announced today that they have upgraded several aspects of their parking platforms, and that additional improvements are planned. The improvements apply across the board to their SmartName, ActiveAudience, and GoldKey services. When you first log-in to your account you will be greeted by a new dashboard that replaces the old control panel. The interface... Continue Reading →
Yahoo Stats Delayed
Several parking services are reporting delays in stats from Yahoo for the period of 2/15-2/17. This problem has delayed the semi-monthly report calculation for Parked (which pays twice a month). NameMedia's Yahoo-based SmartName, ActiveAudience, and GoldKey report similar stats delays.
By the Numbers (February 2009)
Name Monetizer welcomes Howard Hoffman, who will be regularly reporting on the trends he is seeing in the nubers based on his extensive domain portfolio.As most domain owners know, there has been a long-term trend of declining Revenue Per Click (RPC) from Google- and Yahoo-fed parking providers (DomainSponsor, Sedo, Fabulous, SmartName, TrafficZ, etc). RPC is... Continue Reading →
Yahoo/Google deal Falling Apart?
Reuters (along with other sources) has reported that Google may decide to cancel its proposed partnership with Yahoo rather than accept government-imposed antitrust restrictions. Reuters quotes sources as saying "Are they more serious about walking away? Yes. Have they decided? I'm not sure. Yahoo wants the deal, and they're willing to have Google sign anything... Continue Reading →
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