Domain monetization company Sedo is going direct to advertisers with its new SedoDNA program. Their new home-grown ad network will allow advertisers to place paid ads directly on domains parked with Sedo. These ads will likely mix with the google ads that have always populated Sedo-parked domains. The SedoDNA ads will likely be a better deal... Continue Reading →
Yahoo Exits the “AdSense” Business
Yahoo announced on March 31st that it shutting down its Yahoo Publisher Network (YPN) effective April 30. According to a Yahoo bog post, the decision "does not affect large, direct publishers and partners, nor advertisers using Content Match." They go on to state: Earlier today, Yahoo! emailed a small group of publishers participating in the... Continue Reading →
ParkLogic – Domains as Investments
Michael Gilmour is serious about domain name investing. You've probably seen his blog and heard him speak at domain conferences. His vision for domain names involves treating them as objective investment vehicles - similar to stocks and bonds. He has developed a platform at ParkLogic.com that allows owners of major domain portfolios to tightly analyze... Continue Reading →
Domain Monetization in early 2010
Domain parking income seems to have settled at lower levels than in the past few years, and some people have seen a slight increase in income in early 2010. Some have suggested that the Yahoo/Microsoft paid search deal should further boost parking income on Yahoo-based services such as SmartName, Parked / WhyPark, and TrafficZ. Paid... Continue Reading →
More on WhyPark Development
WhyPark is actually a very sophisticated platform that lets you create almost any type of site you want to. You do this by editing the layout of your site using their editing tools. When you go to edit a layout you will see two windows - one for the stylesheet for your site and one... Continue Reading →
Development with WhyPark
WhyPark is marketed as an alternative to domain parking. If you have simply dumped your domains there like you would at a parking company then you are not getting the most from their quasi-development platform. It's even possible to treat WhyPark as a complete development platform, although it means manually editing html and stylesheets.
Be Careful with Keywords.
When you initially add a name to WhyPark you are prompted for several set-up options. One of the most important options to attend to is the "keyword" option. If you put in the wrong keywords you will get off-topic articles from their collection. If you leave keywords for them to optimize you may also get off-topic articles.
Part of the Control Panel in WhyPark
My vision for the site GreenInfants.com was to provide resources for eco-friendly parenting. I quickly set the site up and went on to other projects. When I returned to the site recently I found it pulling in articles for green-colored baby furniture and health articles about green poop and green vomit. What was goign on?
I examined the keywords and found: "baby shoes, carters green, green dragon costume, 4t green, green sleeper, feces infants, green babies, green stool, green blood, baby infants, constipation infants, green diarrhea, green baby, green feces, diarrhea infants, green stools, green poop, teething infants, gr
Domain Conference Overload?
Is there really a need for three domain conferences within 30 days? There is a hard core group of professional domainers and domain journalists who go to almost all of these conferences. Andrew Allemann of Domain Name Wire had to pay an extra $500 for his TRAFFIC Las Vegas air fare after booking his flight for the... Continue Reading →
Post-Parking Monetization – Rapid Domain Builder
Oversee.net's DOMAINfest Global was again a big success. The company is the parent company of Domain Sponsor- one of the premier domain parking companies - but they also introduced domain owners to some new monetization options at the recent conference. Rapid Domain Builder generated a lot of buzz at their "Pitchfest." The purpose of... Continue Reading →
Big Changes at NameMedia
NameMedia has made a big change in their parking strategy. It appears that they have sold the GoldKey.com domain name and they are converting most domain owners to their formerly high-end SmartName service. If you parked domains at GoldKey or ActiveAudience you have probably received an email asking you to change nameservers on your... Continue Reading →
Domain Parking Recommendations
Is parking still worth it? Absolutely. Many of my domains continue to earn some good income if they get traffic. While you try to sell your domains you should still park them. Domains awaiting development should also be parked. Yahoo-based services seem to be taking a hit first, as Yahoo announces changes in mondtization. Google... Continue Reading →
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